Read everything Seth Godin writes. I can’t stress that enough.

In Linchpin, Seth illustrates the importance of positioning oneself as indespensible within your organization. It’s career and economic suicide not to do so.

Godin encourages people to produce emotional work, to put your heart and soul into what you do. This is certainly the type of behavior that can lead one down the path of entrepreneurialism.

Seth is a futurist. He sees trends coming before they have even developed. Read whatever he writes, as it will keep you ahead of the curve while everyone else has yet to come around the bend.